Why do we only use Fairtrade cotton?
When we started out back in 2005, our Founder Nick wanted to do business a little differently. Alongside some other wonderful UK brands, Little Green Radicals become one of the first companies to use Fairtrade certified cotton. Simply put, this means we pay more for the cotton we use, which gives more to the farmers, their families and the communities who grow it. We’re privileged to work with fantastic cotton growers like Chetna Organics from Yavatmal in India, who now have nearly 36,000 cotton farmers who work together, sharing their knowledge and experience. Of course, it also means decent working standards throughout the supply chain, including the places where the cotton is spun into thread, turned into fabric and made into clothes, and all the cotton we use is organic too. This is particularly important because intensive pesticide use to grow cotton is harmful to farmers and their families.
All the cotton we use is Fairtrade certified.
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How does Fairtrade benefit our farmers?
How does Fairtrade work?
Fairtrade cotton farmers get paid a fair price for the work they do. They have much more security than conventional farmers as they receive a guaranteed price for their cotton, even if the market price takes a dive. On top of this, they get paid extra money (called a premium) that is used to support their community. It might be used to build a school, or a well – it’s up to them – but little by little, Fairtrade farmers see an improvement in their daily lives. The Fairtrade Foundation supports small scale farmers, who often group together to increase their influence by forming co-operatives. They use a certification scheme (the Fairtrade Standards) which have minimum requirements including no child labor, synthetic pesticides or fertilizers and they also provide direct and indirect support to deepen social and environmental sustainability.
Unravelling the Thread: The Story of Fairtrade Cotton
Want to know a bit more about how your clothes are made? Here's a wonderful video from the Fairtrade Foundation that explores where cotton comes from and some of the difficulties faced along the supply chain. It's specifically aimed at young people to help them understand the impact of fast fashion and highlights the difference we can make to people’s lives through our buying choices. Keep any eye out for Arun from our cotton partners, Chetna Organic discussing the impact of Fairtrade!